Mobile applications developer Big in Japan announced its acquisition of mobile barcode scanning solutions provider Snappr. Financial details were not disclosed. The Snappr 2D barcode scanning app enables users to create mobile content and promote it via QR Codes on printouts, t-shirts and other media as well as across social networks like Facebook–Big in Japan will now incorporate Snappr’s technology into its ShopSavvy comparison shopping app for the Android and iPhone platforms.

ShopSavvy enables users to comparison shop on the go for more than 20 million products at more than 20,000 retailers worldwide–after a product is scanned using the phone’s camera, the app displays the lowest prices online as well as at nearby brick-and-mortar retailers. ShopSavvy also offers up product reviews. Big in Japan launched on Android in Sept. 2008 after ShopSavvy claimed one of 10 $275,000 top prizes awarded as part of Google’s first Android Developer Challenge competition; the startup soon after secured $700,000 in seed financing from IT outsourcing company and tech startup incubator Architel LP, and launched on Apple’s iPhone platform in late 2009.

For more on the Big in Japan/Snappr deal:
- read this release

More: continued here
Powered by SmartRSS